MAY 2019: CASIO F30: The making of film

Here is a little look back at the second Casio watch advert I have made over the past 12 months. This goes into the details of what goes on behind the scenes and how Scottish weather can make things change quite a lot!

Just noticed this was a while back and I definitely look that 3 and 1/2 stone heavier than I am now, kept me solid on the windy days though hahaha;)

Had a great team with Warren the script writer and presenter and initial ideas man from Casio. Then we added into the mix this time: Joe Kirk (kayaker and biker), Jess Creber (biker), Iain Rudkin (photographer) and Will Copestake (photographer).

Have a look below and the actual advert is below that again:)

Here is a wee film I popped together to show the making of our Casio online advert. We had many challenges with the weather but remarkably managed to work around them to create another great film in the end which now has 106K views on youtube:) Have a watch here (pardon the pun): https://www.youtube.com/watch?v=WHw40kEXX4Y This 5 day shoot brought us around Scotland and plans changed and adapted every day to get the best out of Scotland for the Casio watch. Warren was doing his chatting to camera/presenting and narration and I brought in Joe Kirk and Jess Creber to get some more folk on the outdoor scene. Iain Rudkin and Will Copestake did an awesome job on the photography too:)
Join us as we take on the Scottish wilderness with the new WSD-F30! With a newly improved battery life of up to 3 days as well as an LCD mode with Compass, Altimeter & Barometer the F30 lets you explore and navigate longer for over a month on a single charge.